Before reaching the consumer a good or services has to go through a series of organizations, individuals, information and resources that transform it from raw product to actual consumer goods or services. Any reduction in the set basic price at any stage of this transition is called a discount. In a hotel setting there are both goods and services offered and this means that like any other business, hotel discounts are bound to happen.
It is simply defined as an establishment that offers lodging, guest services and food commercially to its customers. According to the set standards for such an establishment to be legally considered as a hotel it should have at least six bedrooms and half of this should be en suit that is with private bathroom facilities. It should also have a restaurant where the occupants of these rooms can get food. And according to this you can see that it offers both goods and services.
It can offer discounts for any number of reasons, this is because it offers both goods and services and they have a different impact to the consumer. One of these reasons is to clear out of date stock. Since a hotel sells food to people, they buy most of the ingredients in bulk and at one point the things in the store might go bad. To avoid this, the management issues a discount. This will channel in more traffic and thus the stock will be cleared instead of incurring heavy losses.
It may offer discounts to introduce a new product they just launched it may be a new dish or a swimming pool or new accommodation. This means that many people will get to try it and give Valuable feedback. This will also cause more and more people to come in since many people are talking about it.
They may want to reward their valuable customers, remember that this are people who mean most to the establishment the management would not like to lose this group of people. They contribute directly to the returns made by the hotel. This discounts come in different ways, they may even be tailored to suit this group of people specifically.
In a new environment a business does not have any customers. There are competitors who have been there for a longer time and have all the customers. The best thing to do as hotel management is to offer discounts on goods and services. This will see people come in since it is cheaper. You will then come up with ways to keep these customers once you have lured them in.
When new management is taking over. They will be inclined to show the customers that they are going to bring changes and maybe increase the quality of services. They might offer a discount to mark a new beginning, bring in more customers and hopefully keep them.
During the holiday season the competition is usually very high. This results to different hotels offering different kinds of discounts in a bid to have a fraction of this market. This strategy is popular and hotels go to great lengths to advertise their discounts.
It is simply defined as an establishment that offers lodging, guest services and food commercially to its customers. According to the set standards for such an establishment to be legally considered as a hotel it should have at least six bedrooms and half of this should be en suit that is with private bathroom facilities. It should also have a restaurant where the occupants of these rooms can get food. And according to this you can see that it offers both goods and services.
It can offer discounts for any number of reasons, this is because it offers both goods and services and they have a different impact to the consumer. One of these reasons is to clear out of date stock. Since a hotel sells food to people, they buy most of the ingredients in bulk and at one point the things in the store might go bad. To avoid this, the management issues a discount. This will channel in more traffic and thus the stock will be cleared instead of incurring heavy losses.
It may offer discounts to introduce a new product they just launched it may be a new dish or a swimming pool or new accommodation. This means that many people will get to try it and give Valuable feedback. This will also cause more and more people to come in since many people are talking about it.
They may want to reward their valuable customers, remember that this are people who mean most to the establishment the management would not like to lose this group of people. They contribute directly to the returns made by the hotel. This discounts come in different ways, they may even be tailored to suit this group of people specifically.
In a new environment a business does not have any customers. There are competitors who have been there for a longer time and have all the customers. The best thing to do as hotel management is to offer discounts on goods and services. This will see people come in since it is cheaper. You will then come up with ways to keep these customers once you have lured them in.
When new management is taking over. They will be inclined to show the customers that they are going to bring changes and maybe increase the quality of services. They might offer a discount to mark a new beginning, bring in more customers and hopefully keep them.
During the holiday season the competition is usually very high. This results to different hotels offering different kinds of discounts in a bid to have a fraction of this market. This strategy is popular and hotels go to great lengths to advertise their discounts.
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